Major cannabis companies are throwing substantial financial support behind Amendment 3, the Marijuana Legalization Initiative set to appear on the November 5, 2024 ballot. This initiative aims to legalize recreational marijuana use for adults 21 and older in the Sunshine State.

Trulieve Inc. (CNSX: TRUL) leads the charge in funding, with an unprecedented contribution of about $70.4 million to the Smart & Safe Florida PAC, the political action committee backing the amendment. According to Florida’s campaign finance database, this staggering amount has been spread across 19 contributions since August 2022.

Other industry players have also made notable contributions. Verano Holdings (CSE: VRNO) has invested more than $2.5 million, while Curaleaf Inc. (TSE: CURA) has contributed $2 million. Green Thumb Industries (CNSX: GTII) and AYR Wellness Inc. (CNSX: AYR.A) have each donated $500,000, with Cresco Labs (CNSX: CL) rounding out the top contributors with a $400,000 investment. Other contributions, which largely come individuals, total a little more than $450,000, which was conducted through a total of 390 contributions.

If passed, Amendment 3 would allow adults to possess up to three ounces of marijuana, including five grams in concentrate form. The initiative would build upon Florida’s existing medical marijuana program, which voters approved in 2016 with a resounding 71% majority.

The proposed amendment would authorize current Medical Marijuana Treatment Centers to sell cannabis products for adult recreational use. Additionally, it opens the door for the Florida Legislature to establish licensing procedures for new entities to enter the market, potentially broadening competition and consumer choice.

Proponents argue that legalization would bring economic benefits and align Florida with a growing number of states that have embraced recreational use. However, the initiative faces scrutiny from various stakeholders, including public health advocates, law enforcement agencies, and Governor Ron DeSantis.

Related: 

• DeSantis Doesn’t Want Florida To Be “Reeking of Marijuana”, Vows To Stop Cannabis Measure
• DeSantis Thinks Marijuana Amendment Will Make Florida ‘More Blue’

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